Hermès puts forward the true values of luxury through a point of view that is always offbeat and sometimes funny.


Hermès wanted to create a short recap of 3 years of best practice in retail. Orès accompanied the brand to produce a guide, ‘the Good Director Guide’, allowing Hermès Retail teams all over the world to create unified and beautiful content. We then put together all of the content through a cut editing shown to all the teams. What better way to thank all the efforts of the Retail teams?



  • Retail movie


The “Good Director” Book was sent all around the world in order to guide the teams in the filming of their stores. A funny and smart way to have them participate in the film !