Hermès wanted to create a short recap of 3 years of best practice in retail. Orès accompanied the brand to produce a guide, ‘the Good Director Guide’, allowing Hermès Retail teams all over the world to create unified and beautiful content. We then put together all of the content through a cut editing shown to all the teams. What better way to thank all the efforts of the Retail teams?
The “Good Director” Book was sent all around the world in order to guide the teams in the filming of their stores. A funny and smart way to have them participate in the film !